Our Team

Mr. Cain has over forty years experience in the field of design and management of recreation facilities and programs. Mr. Cain has served as General Manager for various athletic and recreational facilities in Canada. The largest of these facilities, the Ottawa RA Centre encompassed over 250,000 square feet and earned more than $17 million in revenues. At that time it was the largest public multi-purpose facility in North America.

Mr. Cain has also served for several years as a Management Consultant specializing in marketing, facility design and development, operations management, program planning and financial management for the recreation industry in both Canada and the U.S. Mr. Cain worked in this capacity for both the JF Group and Recreation Services International (RSI, Inc.) in Canada, serving primarily municipal recreation facilities and providing private/public partnership opportunities to those facilities.

Mr. Cain was employed in 1996 by Signature Sports to design, develop, build and manage a joint project with the National Hockey League which would be the prototype used by the NHL for numerous future facilities. Mr. Cain has also served as Chief Operating Officer for SkateNation, Inc., a marketing, development and management company which owns and operates 30 ice skating facilities in the United States.

Currently, Jim Cain owns his own consulting company, Firland Management, which owns, manages and consults on ice arenas and other recreation facilities in both the United States and Canada. With experience in all aspects of the recreation industry, from golf to health and fitness to ice skating facilities, Jim Cain is a valuable asset to employ in almost any capacity–whether it be analysis of existing operational systems or the design and development of new facilities.

Kelly Kryukov brings a wealth of ice programming, sales and marketing experience to the Firland team. Earning her business degree in Ottawa, Canada, Ms. Kryukov worked as a manager for a golf and fitness center in addition to coaching and competing at a high level in figure skating. Ms. Kryukov worked for the Ottawa Senators of the National Hockey League in customer service and sales positions before relocating to the U.S.

Ms. Kryukov was employed for a number of years in Dale City, Virginia at a twin sheet ice facility. She was General Manager and Sales & Marketing Manager, and played an integral role in developing the figure skating program. Ms. Kryukov specializes in grassroots marketing and sales, a key area for ice rink and recreation operators. She is currently the co-owner and Operations Manager of Firland Management. Ms. Kryukov is responsible for on-site implementation of operational planning from all areas including marketing, programming, and day-to-day management.

With strengths in facility management, marketing and programming for ice rinks and other recreational facilities, Ms. Kryukov can use her strengths to ensure that facilities operate successfully.

Jon Jepson brings over 15 years of experience in the ice rink industry that started after finishing his hockey career that included playing Division 1 at The University of Connecticut where he graduated with a bachelor and masters in Education Sport Management. Jon has worked as the General Manager and Hockey Director at rinks in Texas, Louisiana, Michigan and Connecticut where he focused on rebuilding programing and operations.

Most recently, Jon worked as Club Director with The Skating Club of Boston where he helped design and monitor construction of their new 200,000 square foot 70 million dollar facility. 

Jon’s role included overseeing the entire Club, managing all front and back of the house operations.  He was in charge of all major preventive maintenance contracts as well as dealing with other outside vendors.  Jon assisted with the partnership between the Frog Pond outdoor ice rink and the Skating Club. Responsibilities included advising with the installation and breakdown (seasonal) of rink boards and refrigeration system.  He assisted in all skate rental purchases, and any mechanical support needed year around for each facility. Jon was also the liaison with local police for yearly skating shows and competitions, running security for the events. 

Jon has recently joined the Firland team to use his skills and experience on both facility operations as well as business development. Jon is a certified ice technician and currently serves as Vice President for U.S. Ice Rinks Association.